At present, text messages are widely used in various TV shows. From serious news programs to different kinds of entertainment programs, we can always see some interactive sessions which all include the use of text messages, such as text-message voting.
Is it good or bad? Some people hold the view that it provides a convenient and relatively cheap way for audience to participate in the program. While others think it is nothing but a method which takes advantage of the public’s curiosity and their hope of winning awards to lure them into sending lots of messages that cost them a large amount of money.
As far as I’m concerned, text message is an effective medium for the audience to interact with the TV shows, which can arouse people’s passion for watching the programs, and bring benefits to the TV station as well. But when we are enjoying the merit of it, we should also take the contents and objectives of the programs using text messages into consideration to ensure the quality of the TV shows.